How to Separate “Green” from “Greenwashing” When You Shop

In their eagerness to cash in on consumer demand for eco-friendly products and services, many companies are calling their goods “green” despite their decidedly un-environmental qualities. When you shop, these 5 steps can help you distinguish what’s green from what’s being greenwashed. 1) Read the label. Look for meaningful claims, not words like “natural” or “planet friendly” that […]

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Free (Mostly Eco) Holiday Gifts To Keep Your Christmas Green

Even though a “green Christmas” means you’re cutting way back on gift-giving this year, you may still want to give friends and family members some token of your love and appreciation. Consider these earth-friendly options that won’t break your bank. They’ll help simplify your holidays, too. Your time! * Give friends or family with small children […]

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By Shifting Spending to Bamboo, Organics and Green Cleaners, Mom-to-Be Becomes “One in a Million”

HoneyLynn, a soon-to-be-mother who joined the Big Green Purse campaign back in March, has shifted almost $2,000 of her household spending to products and services that benefit the environment as part of her commitment to live a greener life. Here’s her story:   “Over the last 4-5 years, I have really become committed to environmentally conscious […]

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Give to Your Favorite Charity During the Holidays or Whenever You Shop – At No Extra Cost to You

I honestly believe people should spend less money during the holidays and focus more on creating lifetime memories. But when you do shop, wouldn’t it be great if you got something more for your money than the material item itself? What if you could donate a percentage of every online purchase you make to your […]

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Big Green Purse a Finalist for “Books for a Better Life” Award

I’m honored! Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, is a finalist for the prestigious “Books for a Better Life” Award given annually by the New York City Chapter of the National MS Society. The winner will be announced Monday, February 23, 2009 during an awards ceremony at the Millennium Broadway […]

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Pity the Poor Thanksgiving Turkey

Pity the poor Thanksgiving turkey. Fattened up all year, it’s devoured in a matter of minutes, eaten as leftovers for days thereafter, and then long forgotten – until next Thanksgiving, at least. If the turkey is the “Broadbreasted” variety – which most supermarket turkeys are – it’s life has been particularly bleak. After being bred to produce an […]

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When You Start Spending Money Again, Make a Difference: Choose Green Products and Services

The current economic downturn has a “green” lining: reduced consumption is cutting environmental impact almost across the board, scaling back carbon dioxide emissions and trash piles as people drive less, buy less, and pluck more goods out of neighborhood yard sales and on-line swap shops before they get redirected to the dump. These are good […]

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