Unbelievable as it seems, the total cost of the Iraq war may reach $456 billion in September, according to the National Priorities Project, an organization that tracks public spending. That amount got editors at The Boston Globe wondering: What would $456 billion buy? With just one-sixth of the US money targeted for the Iraq war, […]
Archive | Purse Power
Be One in a Million
How can we really make our money matter? One way is to focus our spending so that its power can be felt. That’s what the Big Green Purse “One in a Million” campaign is all about. It’s encouraging one million women to intentionally shift at least $1,000 of their existing budget to environmentally-friendly products — […]
Women Wield their Marketplace Clout — and Imus Feels the Heat
The uproar over Don Imus’ appalling comments about the Rutgers women’s basketball team have thrown a sharp spotlight onto how powerful consumers can be in the marketplace — simply when they stand up for what’s right. By rebuking Imus’ racist, mysogynistic statements, the distinguished women of Rutgers and the men and women who have supported […]
Leading the Bull
Remember when people used to say, “you’ve got the whole world in your hands”? Not any more. These days, we women have the whole world in our purses – or we could, if we’d only change the way we spend our money. Big Green Purse contends that women who shift their spending to environmentally-friendly products […]
It’s About Quality, not Quantity
Using your Big Green Purse is not about buying MORE stuff. After all, “rampant consumerism” is part of what’s thrown the planet into crisis mode to begin with. Instead, Big Green Purse focuses on buying “better” stuff: products manufactured using organic or non-toxic ingredients and energy- and water-saving practices, by adult workers, not children, who […]
Our Money, Our World
Ladies, how are we going to spend our money today? At least, the $2.7 billion we’re going to earn. You. Me. Your friends. My two sisters. The woman next door. The cashier at the 7-11. The CEO speeding by on her way to work at a company downtown. The school nurse. Your kid’s teacher. $2.7 […]