Archive | Green Living

We need sustainable standards so consumers know what to buy.

One of the biggest obstacles green consumers — or green “wanna-bees” — face is knowing what’s really “green” and what’s just being hyped, or greenwashed, so businesses can make a buck. A recent poll shows just how confused consumers are. Called Eco Pulse, the national study, which was reported in Brand Week, asked shoppers open-ended […]

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Sustainable Seafood is Coming to a Supermarket Near You

  Consumer demand for seafood has been depleting fish and shrimp populations for decades. The Marine Stewardship Council has helped protect marine animal populations by creating standards retailers and consumers can follow to choose wild-caught fish from better-managed fisheries. Wal-Mart and Whole Foods are among the retailers that sell MSC-Certified seafood. “Farming” fish and shrimp […]

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Recycling your bottles and cans? Get a reward from RecycleBank

Everybody may be talking about recycling these days, but not everybody is doing it. Most communities still don’t have access to curbside recycling programs, so consumers who want to recycle must schlep their cans, bottles, paper and plastic to a sorting center, an inconvenience that can become a major obstacle for someone whose time is […]

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EcoSearch Surfs the World (Wide Web) and Raises Money to Protect It, Too

Meet the world’s first search engine dedicated solely to protecting the planet. EcoSearch.org has partnered up with Google to create a homepage you can search exactly as you would at Google.com. The earth advantage: Google shares a portion of its advertising revenue the same way it does with websites like CNN.com and AOL.com. The difference? […]

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