Do you live in Tennessee? The Tennessean, which bills itself as “Middle Tennessee’s No. 1 Online News Source,” has invited its readers to join the Big Green Purse One-in-a-Million campaign. The campaign is urging women to shift $1,000 of their regular household spending to environmentally friendly products. If you’re interested in being part of the […]
Author Archive | Diane
Big Green Purse Principles Can Help You Make the Right Eco-Choices
When should you spend your money to protect the planet – and when should you keep it in your purse? Given the thousands of green products being introduced these days, and the vague marketing claims being used to sell them, you don’t want to blow your budget just to keep up with the newest “eco,” […]
Forbo Floors Puts the “Green” Back in Linoleum
If redoing your floor is at the top of your home remodel list in 2008, make sure you check out Forbo. The company specializes in environmentally-friendly, fashionably designed linoleum. Its Marmoleum brand, made from linseed oil, wood flour, rosin, jute and limestone, has earned rave reviews not only because it comes in enough colors to […]
The Story of Stuff
Ever wonder where all your “stuff” comes from? Or what impact it has when you finally throw it out? You can get the whole story now, at www.storyofstuff.com, the launching space for a fast-paced 20-minute film that offers a black-and-white tour of what our consumer-driven culture really costs us. The brainchild of Annie […]
Not the Kind of Friends the Earth Needs
When it comes to friends – of the Earth, anyway – Jennifer Anniston must count herself out. Why else would she endorse bottled water, a product that’s been universally panned for wasting billions of gallons of oil, creating tons of trash, and contributing to climate change? Maybe it has something to do with the deal […]
DON’T Use Your Purse November 23
Big Green Purse is all about ways you can use your consumer clout to protect the environment. One way is to buy sustainable products that do better than their competitors at reducing climate change, cleaning up the air and water, and protecting wildlife. But another is to buy less in the first place. By keeping […]
GUEST POST: Another “One in a Million” Makes a Difference
“Diane, Just writing to let you know that my morning routine now consists of Organic Raisin Bran, Free trade, organic, shade grown coffee and organic soy milk. The last time I tallied the cost over the course of a year’s consumption, it was around $650 for this household. I started my swap out with Kellogg […]

Women Want a Better Light Bulb
What environmental purchase worries you most? If you’re anything like the hundreds of women I’ve met during my speaking engagements this month, it’s compact fluorescent light bulbs. Why? Because they contain a minuscule amount of mercury. But let’s back up a minute. I’ve criss-crossed the country over the last few weeks as the featured “green […]